Highlights
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- Meat and meat products have been and still are at the heart of convenience trends.
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- The historical drivers for convenience were identified, as well as their evolution.
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- Contemporary convenience requirements for (urban) populations were explored.
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- Reduction of mental investments has become crucial (e.g., concealment of slaughter).
Abstract
In
 past and contemporary foodscapes, meat and meat products have not only 
been following convenience trends, they have been at the heart of them. 
Historically, the first substantial demands for meat convenience must 
have been for the outsourcing of hunting or domestication, as well as 
slaughtering activities. In its turn, this prompted concerns for 
shelf-life stabilisation and the development of preservation strategies,
 such as meat fermentation. Demands for ease of preparation and 
consumption can be traced back to Antiquity but have gained in 
importance over the centuries, especially with the emergence of novel 
socio-cultural expectations and (perceived) time scarcity. Amongst other
 trends, this has led to the creation of ready meals and meat snacks and
 the expansion of urban fast food cultures. Additionally, contemporary 
requirements focus on the reduction of mental investments, via the 
“convenient” concealment of slaughtering, the optimisation of 
nutritional qualities, and the instant incorporation of more intangible 
matters, such as variety, hedonistic qualities, reassurance, and 
identity. An overview is given of the technological issues related to 
the creation of meat convenience, in its broadest sense, along with 
their societal implications.
Keywords
- Convenience;
- Meat;
- Packaging;
- Shelf-life;
- Consumer;
- Slaughter
Copyright © 2015 Elsevier Ltd. All rights reserved.
